RV Park Case Study

Midessa RV Park: From Mud to Money

How one RV park eliminated $8,000 in monthly water costs and achieved 100% occupancy with artificial turf installation

Project Overview

LocationOdessa, TX (Between Midland & Odessa)
Installation DateOctober 2023
Project Size15,000 sq ft common areas
Investment$45,000

Key Results

$8,000/monthWater Savings
100%Occupancy Rate
5.6 monthsPayback Period
$75/monthRate Increase

The Challenge

Midessa RV Park, a 260-unit facility strategically located between Midland and Odessa, was facing a crisis that threatened their business model.

Skyrocketing Water Bills

Monthly water costs had reached $8,000 during summer months, with rates continuing to climb due to drought conditions and municipal rate increases. The park's large common areas required constant irrigation to maintain any semblance of green space.

Constant Resident Complaints

The combination of heavy RV traffic and occasional rain created a muddy mess that residents tracked into their units. During dry periods, dust clouds made outdoor activities unpleasant. The park was receiving 15-20 complaints weekly about ground conditions.

Declining Occupancy

Despite being in a prime location for oil field workers, occupancy had dropped to 75%. Prospective residents often chose competitors with better amenities, and long-term residents were leaving for parks with more professional appearances.

Maintenance Nightmare

The park employed two full-time groundskeepers just to manage mowing, irrigation repairs, and constant reseeding of dead areas. Equipment breakdowns and labor costs were eating into already thin margins.

"We were in a death spiral. Water costs kept going up, occupancy kept going down, and no matter how much we spent on landscaping, the place looked terrible by August."

- Tom Baker, Owner

The Solution

After analyzing the property and understanding their specific needs, we designed a comprehensive artificial turf solution that would address every challenge.

01

Strategic Planning

We identified high-impact areas: the main entrance, office surroundings, central common areas, and walking paths. By focusing on these 15,000 sq ft, we could transform the park's appearance while staying within budget.

02

Premium Product Selection

We specified commercial-grade turf with enhanced drainage backing, capable of handling 30+ inches of rain per hour. The selected product featured realistic color variation and optimal blade height for high-traffic areas.

03

Professional Installation

Our crew completed the installation in just 5 days, working in sections to minimize disruption to residents. Advanced drainage systems were installed to handle West Texas flash floods, ensuring no more mud issues.

04

Amenity Enhancement

We added value by creating defined pet relief areas and installing decorative rock borders. These touches elevated the property's appearance from basic RV parking to premium workforce housing.

The Results

The transformation was immediate and dramatic, exceeding even our most optimistic projections.

Financial Impact

Monthly Water Savings$8,000
Annual Water Savings$96,000
Maintenance Savings$3,000/month
Total Investment$45,000
Payback Period5.6 months
10-Year Net Savings$1,275,000

Operational Improvements

  • Reduced grounds staff from 2 full-time to 1 part-time employee
  • Eliminated 100% of landscape-related resident complaints
  • Zero irrigation system repairs or maintenance needed
  • No equipment costs for mowers, trimmers, or irrigation supplies

Business Growth

The improved appearance allowed Midessa RV Park to reposition itself as a premium option for oil field workers:

  • Increased monthly rates by $75 without losing a single tenant
  • Achieved 100% occupancy within 60 days of installation
  • Maintains a waiting list of 20+ units
  • Increased revenue by $19,500/month from rate increases alone

"We're not just saving money – we're making money. The turf paid for itself in under 6 months, and now it's pure profit. Plus, our residents love it. We haven't had a single ground-related complaint since installation."

- Tom Baker, Owner

Owner's Perspective

"I was skeptical about the investment at first, but the numbers don't lie. We're saving over $11,000 a month between water and maintenance. But the real victory is having happy residents and a waiting list.

The Permian Turf Solutions team understood our business. They didn't just install turf – they solved our biggest operational headache. Now I can focus on growing the business instead of dealing with mud and dead grass.

If you're running an RV park in West Texas without artificial turf, you're literally throwing money away. Make the call."

Tom BakerOwner, Midessa RV Park

Transform Your RV Park Today

Like Midessa RV Park, you can eliminate water costs, reduce maintenance, and increase occupancy rates. Let us show you exactly how artificial turf can transform your property and your profits.

Or call us directly: (432) 555-0100